Versão IA da busca do Google derruba tráfego de notícias - 28/11/2025 - Mercado - Folha
2025-11-28
Folha de S.Paulo
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A study found that Google's AI Overviews feature, which generates AI-based summaries in search results, has caused at least a 20.6% drop in traffic to news websites in Brazil. The AI uses journalistic content without authorization, leading to economic harm for news outlets and prompting regulatory scrutiny.[AI generated]
Why's our monitor labelling this an incident or hazard?
An AI system (Google's AI Overviews) is explicitly involved, generating content summaries that reduce user clicks to news sites. This use of AI has directly led to economic harm to news organizations (harm to property and communities) and indirectly to societal harm by reducing journalistic resources and diversity of information. The harm is realized and ongoing, meeting the criteria for an AI Incident. The event is not merely a general AI news update or a potential risk but documents actual harm caused by the AI system's deployment and use.[AI generated]