Delhi High Court Restrains AI Deepfake Misuse of Ramdev's Persona

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The Delhi High Court issued an interim injunction against the unauthorized use of yoga guru Ramdev's name, image, and voice in AI-generated deepfakes and manipulated videos. The court found such misuse violated his personality rights, misled the public, and ordered removal of offending content within 72 hours.[AI generated]

Why's our monitor labelling this an incident or hazard?

The event explicitly mentions AI-generated deepfake content being used without authorization, which constitutes misuse of an AI system's outputs. This misuse has led to harm in terms of violation of personality rights and potential damage to reputation, which falls under violations of rights and harm to communities. Since the harm is occurring and the AI system's outputs are directly involved, this qualifies as an AI Incident.[AI generated]
AI principles
Respect of human rightsTransparency & explainability

Industries
Media, social platforms, and marketing

Affected stakeholders
OtherGeneral public

Harm types
ReputationalHuman or fundamental rights

Severity
AI incident

AI system task:
Content generation


Articles about this incident or hazard

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Delhi HC restrains unauthorised use of Ramdev's name, image

2026-02-25
The Hindu
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions AI-generated deepfake content being used without authorization, which constitutes misuse of an AI system's outputs. This misuse has led to harm in terms of violation of personality rights and potential damage to reputation, which falls under violations of rights and harm to communities. Since the harm is occurring and the AI system's outputs are directly involved, this qualifies as an AI Incident.
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Unauthorised AI, deepfake content misusing Swami Ramdev's persona prima facie illegal: Delhi HC

2026-02-25
Asian News International (ANI)
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions AI-generated deepfakes and manipulated content that misuse Swami Ramdev's persona without authorization, causing harm by violating his personality and publicity rights and potentially misleading the public with false endorsements and medical advice. The court's intervention and injunction confirm that harm has occurred or is ongoing. Therefore, this event meets the criteria for an AI Incident due to direct harm caused by the AI system's use.
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India News | Unauthorised AI, Deepfake Content Misusing Swami Ramdev's Persona Prima Facie Illegal: Delhi HC

2026-02-25
LatestLY
Why's our monitor labelling this an incident or hazard?
The event explicitly involves AI-generated deepfake content that misuses a public figure's identity, leading to misinformation and potential harm to public health and reputation. This constitutes a violation of personality and publicity rights, which are legal rights protecting individuals from unauthorized commercial exploitation. The harm is realized through misleading the public and damaging the plaintiff's reputation and brand value. Therefore, this qualifies as an AI Incident because the AI system's use has directly led to harm (legal rights violation, misinformation, reputational damage, and potential health risks).
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Court Protects Ramdev's Persona from AI Deepfake Exploitation | Entertainment

2026-02-25
Devdiscourse
Why's our monitor labelling this an incident or hazard?
The article involves AI systems in the form of AI-generated and deepfake content, which are being misused to exploit Ramdev's persona. However, the court order is a preventive measure to stop potential harm such as reputational damage and unauthorized commercial use. Since no actual harm has been reported yet but there is a credible risk of harm from AI misuse, this event qualifies as an AI Hazard. It is not an AI Incident because the harm is not described as having already occurred. It is not Complementary Information because the main focus is the court's protective order against AI misuse, not a response to a past incident. It is not Unrelated because AI-generated content is central to the issue.
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Delhi HC: Misuse of Ramdev's persona via AI violates his rights

2026-02-25
Asianet News Network Pvt Ltd
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions AI-generated deepfakes and manipulated videos that misuse a public figure's persona without authorization, causing harm by violating personality and publicity rights and misleading the public. The court's intervention to restrain such AI-generated content confirms the recognition of actual harm caused by AI misuse. Therefore, this event meets the criteria for an AI Incident as the AI system's use has directly led to violations of rights and potential public health harm.
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Delhi HC restrains unauthorised exploitation of Ramdev'€™s name, image

2026-02-25
NewsDrum
Why's our monitor labelling this an incident or hazard?
The event explicitly involves AI-generated deepfake videos and voice-cloned audio that have been used without authorization to misrepresent Ramdev, causing harm to his personality rights and public image. This misuse of AI technology has directly led to reputational harm and violation of rights, fitting the definition of an AI Incident. The court's intervention and removal orders confirm that harm has occurred, not just a potential risk.
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Delhi HC Restrains Unauthorised Exploitation Of Ramdev's Name, Image

2026-02-25
ETV Bharat News
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions the use of AI-generated deepfake videos to create unauthorized content that misappropriates Ramdev's personality, which is a direct misuse of AI technology causing harm to an individual's rights and reputation. This misuse of AI has already led to harm (violation of personality rights and potential damage to public image), qualifying it as an AI Incident under the framework. The court's intervention and removal order further confirm the harm has materialized and is being addressed legally.