Samsung Settles Texas Lawsuit Over Smart TV AI Data Collection

Thumbnail Image

The information displayed in the AIM should not be reported as representing the official views of the OECD or of its member countries.

Samsung Electronics settled a lawsuit with the Texas Attorney General over its smart TVs' use of AI-powered Automatic Content Recognition (ACR) technology to collect viewing data without adequate consumer notice or consent. Samsung agreed to enhance transparency and obtain explicit consent from Texas consumers, addressing privacy violations caused by the AI system.[AI generated]

Why's our monitor labelling this an incident or hazard?

The Automatic Content Recognition (ACR) system in Samsung smart TVs is an AI system that collects and analyzes user viewing data. The legal dispute arose because of the way this AI system collected and used data without sufficient user notification, constituting a violation of privacy rights. The settlement and lawsuit withdrawal indicate that harm related to rights violations had occurred. The AI system's use directly led to this harm, fulfilling the criteria for an AI Incident. The event is not merely a governance response or complementary information because the core issue is the realized harm from the AI system's data collection practices.[AI generated]
AI principles
Privacy & data governanceTransparency & explainability
Industries
Consumer products
Affected stakeholders
Consumers
Harm types
Human or fundamental rights
Business function:
Marketing and advertisement
AI system task:
Recognition/object detection

Articles about this incident or hazard