Greek Singer Alkistis Protopsalti Targeted by AI-Generated Deepfake Scam

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Greek singer Alkistis Protopsalti was targeted by an online scam involving an AI-generated deepfake video falsely showing her endorsing products without her consent. The video circulated on social media, prompting her to take immediate legal action and alert authorities to protect her reputation and warn the public.[AI generated]

Why's our monitor labelling this an incident or hazard?

The event involves an AI system used to generate a deepfake video that directly leads to harm by deceiving consumers and causing financial fraud, which constitutes harm to communities and individuals. The AI system's use in creating the fake video is central to the incident. Therefore, this qualifies as an AI Incident due to realized harm caused by the AI-generated content.[AI generated]
AI principles
Respect of human rightsTransparency & explainability

Industries
Media, social platforms, and marketing

Affected stakeholders
Women

Harm types
Reputational

Severity
AI incident

Business function:
Marketing and advertisement

AI system task:
Content generation


Articles about this incident or hazard

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Άλκηστις Πρωτοψάλτη: Θύμα ψεύτικου βίντεο AI - Στην δίωξη ηλεκτρονικού εγκλήματος η τραγουδίστρια

2026-03-24
zougla.gr
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to generate a deepfake video that directly leads to harm by deceiving consumers and causing financial fraud, which constitutes harm to communities and individuals. The AI system's use in creating the fake video is central to the incident. Therefore, this qualifies as an AI Incident due to realized harm caused by the AI-generated content.
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Η Άλκηστις Πρωτοψάλτη θύμα απάτης με AI: Απευθύνθηκε στη δίωξη ηλεκτρονικού εγκλήματος (Βίντεο)

2026-03-24
parapolitika.gr
Why's our monitor labelling this an incident or hazard?
The event involves an AI system generating fake video content (deepfake) that directly led to harm by deceiving consumers and damaging the individual's image and rights. This constitutes a violation of personal rights and likely intellectual property rights, as well as causing harm to the community of consumers targeted by the scam. Therefore, it meets the criteria of an AI Incident due to realized harm caused by the AI system's malicious use.
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Άλκηστις Πρωτοψάλτη: Έπεσε θύμα διαδικτυακής απάτης - Ο θυμός και η προειδοποίηση

2026-03-24
Gossip-tv.gr
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions the use of AI to create a fake video (deepfake) of the singer, which was distributed online to mislead people. This misuse of AI caused direct harm to the individual (violation of rights and reputational harm) and to the community (misinformation and deception). Therefore, it meets the criteria for an AI Incident, as the AI system's use directly led to harm.
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Η Άλκηστις Πρωτοψάλτη έπεσε θύμα απάτης με τεχνητή νοημοσύνη

2026-03-24
NewsIT
Why's our monitor labelling this an incident or hazard?
The event involves the use of AI to generate manipulated audiovisual content (deepfake) that misrepresents a person, leading to harm through deception and violation of rights. The AI system's role is pivotal in creating the fraudulent video, which has been distributed and caused harm. Therefore, this qualifies as an AI Incident due to realized harm involving violation of rights and potential harm to the community through deception.
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Άλκηστις Πρωτοψάλτη: Θύμα απάτης με βίντεο ΑΙ-Στη Δίωξη Ηλεκτρονικού Εγκλήματος η τραγουδίστρια - iefimerida.gr

2026-03-24
iefimerida.gr
Why's our monitor labelling this an incident or hazard?
The event involves the use of an AI system to generate a fake video impersonating a real person for fraudulent purposes, which directly caused harm by misleading consumers and damaging the victim's reputation. The AI-generated content was maliciously used, fulfilling the criteria of an AI Incident due to realized harm linked to the AI system's outputs. The involvement of the Cyber Crime Division and the victim's public response further confirm the seriousness and realized nature of the harm.
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Θύμα διαδικτυακής απάτης έπεσε η Άλκηστις Πρωτοψάλτη - To ΑΙ βίντεο που την έβαλε σε μπελάδες

2026-03-24
Newsbeast.gr
Why's our monitor labelling this an incident or hazard?
The event involves the use of an AI system to generate a fake video impersonating a person without consent, which is a direct misuse of AI technology causing harm. The harm includes violation of personal rights, reputational damage, and potential fraud against viewers. The AI system's use directly led to these harms, fulfilling the criteria for an AI Incident. The article describes actual harm occurring, not just potential harm, and the involvement of law enforcement confirms the seriousness of the incident.
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Θύμα διαδικτυακής απάτης έπεσε η Άλκηστις Πρωτοψάλτη

2026-03-24
ekriti
Why's our monitor labelling this an incident or hazard?
The creation of a fake video using AI to simulate the celebrity's image and voice constitutes an AI system's use leading to harm. The harm is realized as the victim is directly affected by the fraudulent video circulating online, causing reputational and possibly legal harm. Therefore, this qualifies as an AI Incident because the AI system's use has directly led to harm through misinformation and unauthorized representation.
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Πρωτοψάλτη: Στην δίωξη ηλεκτρονικού εγκλήματος με τους δικηγόρους της - Το βίντεο ΑΙ που την ενόχλησε | OmegaLive

2026-03-24
omegalive.com.cy
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate manipulated audiovisual content (deepfake) that impersonates a person to deceive viewers, constituting a violation of rights and causing harm to the individual and potentially to consumers. This is a direct harm caused by the use of AI technology, fitting the definition of an AI Incident.
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Η Άλκηστις Πρωτοψάλτη έπεσε θύμα απάτης με τεχνητή νοημοσύνη, η αντίδρασή της

2026-03-24
news.makedonias.gr
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of artificial intelligence to fabricate a video falsely showing the singer endorsing products, which she did not approve. This misuse of AI technology caused reputational and possibly legal harm to the individual, fitting the definition of an AI Incident due to violation of rights and harm to the person. The legal action taken further supports the recognition of harm.
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Άλκηστις Πρωτοψάλτη: Θύμα διαδικτυακής απάτης μέσω τεχνητής νοημοσύνης (Βίντεο) - Dnews

2026-03-24
dnews.gr
Why's our monitor labelling this an incident or hazard?
The event explicitly involves the use of an AI system to generate a fake video of a person without consent, which was then used in an online scam. This directly led to harm in the form of reputational damage and potential consumer deception, fulfilling the criteria for an AI Incident. The involvement of AI in creating the fraudulent content and the resulting harm to the individual and potentially to the public confirms this classification.
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Θύμα διαδικτυακής απάτης η Α. Πρωτοψάλτη

2026-03-24
Ant1 Live
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions the use of AI to create a manipulated video (deepfake) of the singer promoting products without her consent, which is a clear case of AI-generated misinformation used for fraudulent purposes. This has directly led to harm by enabling an online scam, fulfilling the criteria for an AI Incident due to violations of rights and harm to communities through deception and financial exploitation.