AI-Generated Fake Visuals Spark Controversy for 'Dhruvandar: The Revenge'

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AI-generated fake images and videos depicting actor Ranveer Singh in controversial scenes have been widely circulated online, causing reputational harm and community outrage for the film 'Dhruvandar: The Revenge.' Director Aditya Dhar condemned the manipulation and warned of legal action against those spreading misleading content.[AI generated]

Why's our monitor labelling this an incident or hazard?

An AI system is explicitly involved as AI-generated fake visuals are being used to manipulate and distort official content. The use of these AI-generated fakes has directly led to harm in the form of reputational damage to the film and potential social harm by spreading misleading and inflammatory content. Therefore, this qualifies as an AI Incident because the AI system's use has directly caused harm to a community and property (the film's reputation).[AI generated]
AI principles
AccountabilityTransparency & explainability

Industries
Media, social platforms, and marketingArts, entertainment, and recreation

Affected stakeholders
BusinessWorkers

Harm types
Reputational

Severity
AI incident

AI system task:
Content generation


Articles about this incident or hazard

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'यह एक सोची-समझी साजिश है', आदित्य धर ने लगाया 'धुरंधर 2' को बिगाड़ने का आरोप

2026-03-26
News18 India
Why's our monitor labelling this an incident or hazard?
An AI system is explicitly involved as AI-generated fake visuals are being used to manipulate and distort official content. The use of these AI-generated fakes has directly led to harm in the form of reputational damage to the film and potential social harm by spreading misleading and inflammatory content. Therefore, this qualifies as an AI Incident because the AI system's use has directly caused harm to a community and property (the film's reputation).
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धुरंधर द रिवेंज में 'जसकीरत' की तस्वीर वायरल होने के बाद आदित्य धर ने फर्जी कंटेंट बनाने वालों को दी चेतावनी | '??????: ? ??????' ?? ???? ??? ??? ?????? ????? ?? ?????? ?? ?? ???? ???????, ??? ? '????? ?? ???? ??? ????-???? ????'

2026-03-26
दैनिक भास्कर हिंदी
Why's our monitor labelling this an incident or hazard?
The event involves AI systems used to create fake images and videos, which have been disseminated and caused controversy. This constitutes harm to the film's reputation and potentially harms social trust and community perception, which aligns with harm to communities. Since the fake content has already been created and spread, the harm is realized, not just potential. Therefore, this qualifies as an AI Incident. The director's warnings and calls for action further confirm the seriousness of the harm caused by the AI-generated fake content.
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क्या 'धुरंधर 2' में पगड़ी पहन रणवीर सिंह ने पी सिगरेट? वायरल तस्वीर पर आदित्य धर ने तोड़ी चुप्पी

2026-03-26
Webdunia
Why's our monitor labelling this an incident or hazard?
The event involves AI-generated manipulated images (deepfake-like content) that falsely depict a scene, which could plausibly lead to harm such as reputational damage or misinformation. However, the article does not report any realized harm yet, only the potential for harm due to the AI-manipulated content. Therefore, this qualifies as an AI Hazard, as the AI system's use in creating manipulated content could plausibly lead to harm, but no direct harm has been confirmed or reported at this stage.
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रणवीर सिंह ने पगड़ी बाँधे नहीं पी सिगरेट, वायरल AI वीडियो पर भड़के डायरेक्टर आदित्य धर

2026-03-26
ऑपइंडिया
Why's our monitor labelling this an incident or hazard?
The event involves AI systems used to create manipulated videos and images that have directly led to harm in the form of community outrage and reputational damage, which falls under harm to communities and violation of rights. The AI-generated fake content is deliberately spread to cause discord and false impressions, meeting the criteria for an AI Incident due to realized harm caused by AI misuse.
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रणवीर सिंह का 'फेक' फोटो और वामपंथी प्रोपेगेंडा: धुरंधर-2 की सफलता से क्यों घबराए वामपंथी गैंग?

2026-03-26
ऑपइंडिया
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of AI to create fake videos and photos that falsely depict a Sikh character smoking while wearing a turban, which is intended to provoke religious sentiments and communal disharmony. This is a direct use of AI-generated content to spread misinformation and propaganda, which harms communities by fostering social division and potentially inciting violence or hatred. The harm is realized as the fake content is already circulating and causing social disruption. Hence, it meets the criteria for an AI Incident involving violations of community rights and harm to social cohesion.