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AI-generated deepfake videos and images of French celebrities, including Émilien from "Les 12 Coups de midi," have been widely circulated on social media to promote fraudulent financial schemes. These unauthorized deepfakes have misled victims, resulting in financial losses and reputational harm, prompting public warnings from those targeted.[AI generated]
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions AI-generated fake advertisements and videos that misuse a person's image without consent to promote fraudulent financial schemes. This constitutes a violation of rights (image rights and potentially intellectual property) and causes harm to communities by facilitating scams and misinformation. The AI system's role in generating these fake contents is pivotal to the harm occurring. Therefore, this event qualifies as an AI Incident due to realized harm caused by AI-generated deceptive content leading to fraud and reputational damage.[AI generated]