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Brazilian singer Roberto Carlos warned fans about a deepfake video created with AI that uses his image and voice without consent to promote a false health treatment. The unauthorized video misleads viewers, potentially causing health and financial harm through misinformation. Carlos urged the public not to share the deceptive content.[AI generated]
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake video (deepfake) involving the singer's image and voice, which is a clear example of AI involvement. The use of this AI-generated content for fraudulent purposes has directly caused harm by misleading people about health treatments, which can lead to injury or harm to health. Therefore, this qualifies as an AI Incident due to realized harm caused by malicious use of AI-generated content.[AI generated]