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Italy's privacy authority sanctioned broadcaster R.T.I. (Mediaset) for using AI-generated deepfake videos of journalist Enrico Mentana on Striscia la Notizia, manipulating his image and voice without consent. The authority found violations of privacy, transparency, and data protection laws, prohibiting further use of Mentana's data in this manner.[AI generated]
Why's our monitor labelling this an incident or hazard?
The event clearly involves AI systems used to generate deepfake content, which manipulated personal data and caused harm by misrepresenting the journalist and misleading the public. This constitutes a violation of fundamental rights under data protection law, fulfilling the criteria for an AI Incident. The harm is realized, not just potential, as the videos were broadcast and caused reputational and privacy harm. Therefore, this is an AI Incident due to direct harm caused by AI-generated manipulated content violating legal rights.[AI generated]