The information displayed in the AIM should not be reported as representing the official views of the OECD or of its member countries.
Renowned Spanish surgeon Pedro Cavadas has warned of AI-generated deepfake videos circulating online that use his image and synthetic voice to falsely endorse health, beauty, and wellness products. These fraudulent videos mislead consumers, pose health risks, and violate Cavadas's rights, highlighting the harmful misuse of AI for identity fraud and deceptive advertising.[AI generated]
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of AI-based digital manipulation to create false videos impersonating a medical professional, which promotes products without scientific evidence. This constitutes a direct harm to individuals' health and a violation of rights through identity fraud and misinformation. Therefore, this event qualifies as an AI Incident due to realized harm caused by AI-generated content.[AI generated]