Greek TV Host Faye Skorda Targeted by AI-Generated Deepfake Scam Video

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A deepfake video using AI technology manipulated footage of Greek TV host Faye Skorda and a guest, altering their speech to promote a product fraudulently. The incident caused reputational harm and public misinformation, with Skorda publicly denouncing the video as fake and warning about the dangers of AI-generated content.[AI generated]

Why's our monitor labelling this an incident or hazard?

The event involves an AI system used to create a fake video with altered speech, which is a direct misuse of AI technology to deceive viewers and promote a product falsely. This manipulation can cause harm to the reputation of the individuals involved and mislead the public, constituting harm to communities and potentially violating rights. Since the harm is occurring through the dissemination of this AI-generated fake content, this qualifies as an AI Incident.[AI generated]
AI principles
AccountabilityPrivacy & data governanceRespect of human rightsRobustness & digital securitySafetyTransparency & explainabilityDemocracy & human autonomy

Industries
Media, social platforms, and marketing

Affected stakeholders
WorkersGeneral public

Harm types
ReputationalPublic interest

Severity
AI incident

AI system task:
Content generation


Articles about this incident or hazard

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Το βίντεο - απάτη που κυκλοφορεί με τη Φαίη Σκορδά - "Έχω πάθει σοκ"

2024-03-21
InStyle
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to create a fake video with altered speech, which is a direct misuse of AI technology to deceive viewers and promote a product falsely. This manipulation can cause harm to the reputation of the individuals involved and mislead the public, constituting harm to communities and potentially violating rights. Since the harm is occurring through the dissemination of this AI-generated fake content, this qualifies as an AI Incident.
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"Έχω πάθει σοκ, σοκαριστικό!" - Η Σκορδά για το βίντεο που κυκλοφορεί με την ίδια

2024-03-21
Gossip-tv.gr
Why's our monitor labelling this an incident or hazard?
The article explicitly states that the video circulating is a product of AI, using manipulated voices and altered speech, which is a direct use of an AI system to create misleading content. The harm is realized as the public figure expresses shock and concern about the impact, including potential health and economic consequences. This fits the definition of an AI Incident because the AI system's use has directly led to harm through misinformation and reputational damage.
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Σοκαρισμένη η Φαίη Σκορδά με το αλλοιωμένο βίντεο της που κυκλοφορεί στο διαδίκτυο - "Είναι επικίνδυνο"

2024-03-21
showbiz.cyprustimes.com
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions that the video was manipulated using artificial intelligence to change the words spoken by the presenter and a guest, using their real voices. This constitutes the use of an AI system to generate deceptive content that can cause harm to the individual's reputation and potentially mislead viewers, which is a harm to communities and individuals. Since the harm is occurring through the dissemination of this AI-generated fake video, this qualifies as an AI Incident.
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"Πάγωσε" η Φαίη Σκορδά με το ψεύτικο βίντεο που κυκλοφορεί: "Είναι και επικίνδυνο και σοκαριστικό" (vid)

2024-03-21
Gazzetta.gr - Sports News Portal
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to create a fake video with altered speech, directly causing harm to the person's reputation and emotional well-being. The use of AI to generate misleading content that falsely attributes statements to someone constitutes a violation of rights and harm to the individual and potentially to the community by spreading misinformation. Therefore, this qualifies as an AI Incident due to realized harm caused by AI-generated deepfake content.
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Βίντεο - απάτη μέσω AI με τη Φαίη Σκορδά-"Έτριβε τα μάτια της" η παρουσιάστρια - Aftodioikisi.gr

2024-03-22
Aftodioikisi.gr
Why's our monitor labelling this an incident or hazard?
The event involves the use of AI technology to create a deepfake video that directly led to harm by deceiving people into believing false information and potentially causing financial and health harm. The AI system's use in fabricating the video and voice constitutes the development and use of AI leading to realized harm (fraud and health risk). Therefore, this qualifies as an AI Incident under the definitions provided, as it involves violations of rights and harm to people through deception and potential health consequences.
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Βίντεο απάτη με τη Φαίη Σκορδά - "Έχω πάθει σοκ"

2024-03-21
NEWS 24/7
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to create a deepfake video that misrepresents a public figure, which is a direct harm to the person's reputation and can mislead the public. The AI system's use in generating false speech and video content is central to the incident. This fits the definition of an AI Incident because the AI system's use has directly led to harm (reputational and misinformation-related).
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Θύμα απάτης η Φαίη Σκορδά - "Έχω πάθει σοκ"

2024-03-21
Newsbeast.gr
Why's our monitor labelling this an incident or hazard?
The article explicitly states that AI was used to manipulate video and audio content to create a fake interview segment with altered speech using the victim's and guest's voices. This manipulation caused emotional distress and potential reputational and health harm to the victim. The AI system's use directly led to harm, fulfilling the criteria for an AI Incident. The harm is realized, not just potential, as the victim reports shock and danger beyond financial loss.
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Βίντεο - απάτη με τη Φαίη Σκορδά: "Όλο αυτό είναι fake" - Τι λέει η παρουσιάστρια

2024-03-21
newsbomb.gr
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to create a manipulated video (deepfake) that spreads false information about real individuals. This use of AI has directly led to harm by misleading the public and causing emotional distress to the presenter, which qualifies as harm to communities and individuals. Therefore, this is an AI Incident because the AI-generated fake content has already caused harm through misinformation and deception.
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Φαίη Σκορδά: "Είναι επικίνδυνο αυτό" - Τι λέει για βίντεο απάτη που έχει πρωταγωνίστρια την ίδια

2024-03-21
enikos.gr
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a manipulated video with altered speech and voices, which is a direct use of AI technology. The event involves the use of AI to create false content that misrepresents real people, leading to misinformation and potential harm to the individual's reputation and public perception. This fits the definition of an AI Incident because the AI system's use has directly led to harm in the form of deception and reputational damage, which can be considered harm to communities and individuals. Therefore, this event qualifies as an AI Incident.
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Στα πλοκάμια της τεχνητής νοημοσύνης: Σκορδά, Γρηγοράκης, Γονίδης και Νότης είδαν τους εαυτούς τους και δεν το πίστευαν

2024-03-22
parapolitika.gr
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions AI-generated fake videos and audio clips that use the voices of celebrities to produce content they never authorized. This misuse of AI has caused realized harm, including economic impact, reputational damage, and psychological harm (shock and health concerns). The AI system's role is pivotal in creating these deceptive materials, which have been distributed publicly, misleading audiences. Therefore, this qualifies as an AI Incident because the AI's use has directly led to harm (violation of rights, economic harm, and harm to individuals' well-being).
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Η Φαίη Σκορδά απαντά για το βίντεο που κυκλοφορεί με την ίδια: "Έχω πάθει σοκ" | Zappit

2024-03-21
Zappit
Why's our monitor labelling this an incident or hazard?
The video is explicitly described as AI-generated manipulated content (deepfake) that falsely attributes speech to the presenter. This constitutes a direct harm to the individual (reputational and psychological harm) and potentially to others who might be misled. The AI system's use in creating this fake video is central to the incident, fulfilling the criteria of an AI Incident due to realized harm caused by the AI system's outputs.
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Δύσκολες ώρες για τη Φαίη Σκορδά - Η απάτη που της αναστάτωσ

2024-03-21
ΕΛΕΥΘΕΡΟΣ ΤΥΠΟΣ
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of AI to manipulate audio and video content, creating a fake interview segment with altered speech and voices. This manipulation is a direct misuse of AI technology causing harm to the presenter by putting false words in her mouth, which can be considered a violation of personal rights and harm to the individual. The harm is realized, not just potential, as the presenter expresses shock and concern about the impact. Therefore, this qualifies as an AI Incident due to the direct harm caused by the AI-generated deepfake fraud.
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Φαίη Σκορδά: Απαντά για το βίντεο με την ίδια που κυκλοφορεί στο διαδίκτυο #StarGrLifestyle

2024-03-21
star.gr
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to generate a manipulated video with altered speech, which is being spread online. This use of AI has directly led to harm in the form of misinformation and reputational damage to the individuals involved, as well as potential harm to the public who may be misled by the fake content. Therefore, it qualifies as an AI Incident due to the realized harm caused by the AI-generated deepfake video.
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Η απάντηση της Φαίης Σκορδά για το βίντεο που κυκλοφορεί με την ίδια: "Έχω πάθει σοκ"

2024-03-21
TheCaller.Gr
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions that the video is an AI-generated deepfake, altering the speech of the presenter and another guest, which is a misuse of AI technology causing harm through misinformation and deception. This manipulation can lead to violations of personal rights and harm to the community by spreading false narratives. Since the harm is occurring (the video is circulating and causing shock and concern), this qualifies as an AI Incident under the framework, specifically under harm to communities and violations of rights.
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Θύμα απάτης η Φαίη Σκορδά

2024-03-21
ekriti
Why's our monitor labelling this an incident or hazard?
The event involves the use of AI to generate fake audio and video content that changes the words spoken by the presenter and her guest, which is a direct misuse of AI technology causing harm to individuals' reputations and misleading the public. This fits the definition of an AI Incident because the AI system's use has directly led to harm to communities (through misinformation) and potentially to the individuals involved (reputational harm).
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Το βίντεο - απάτη που κυκλοφορεί με τη Φαίη Σκορδά - "Έχω πάθει σοκ"

2024-03-21
Real.gr
Why's our monitor labelling this an incident or hazard?
An AI system is explicitly involved as the video is described as a product of artificial intelligence, specifically a deepfake altering the original speech. The use of this AI-generated fake video to deceive viewers and promote a product constitutes a direct harm to the individual’s reputation and potentially to consumers who may be misled, which falls under harm to communities or individuals. Therefore, this event qualifies as an AI Incident due to the realized harm caused by the malicious use of AI-generated content.
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Ανακοίνωσε τα δυσάρεστα η Φαίη Σκορδά - "Έχω πάθει σοκ, είναι επικίνδυνο..." (video)

2024-03-21
Athens magazine
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of AI to alter voices and video content to create a fraudulent video, which is a direct misuse of AI technology causing harm. The presenter experienced shock and described the situation as dangerous, indicating realized harm. The AI system's use in generating deepfake content that misrepresents real people and spreads misinformation fits the definition of an AI Incident due to harm to individuals and communities.
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Φαίη Σκορδά: "Είναι επικίνδυνο αυτό" - Τι λέει για βίντεο απάτη που έχει πρωταγωνίστρια την ίδια

2024-03-21
news.makedonias.gr
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions that the video is fake and edited using artificial intelligence, which indicates the involvement of an AI system in generating misleading content. The harm is realized as the video is circulating and causing concern, which fits the definition of an AI Incident due to harm to the individual and potential broader harm to communities through misinformation. Therefore, this event qualifies as an AI Incident.
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Η Φαίη Σκορδά απαντά για το βίντεο που κυκλοφορεί με την ίδια: "Έχω πάθει σοκ"

2024-03-21
news.makedonias.gr
Why's our monitor labelling this an incident or hazard?
The article mentions a video manipulated with artificial intelligence that falsely features the individual, which is a direct use of AI-generated content leading to reputational and potential psychological harm. This constitutes an AI Incident because the AI system's use has directly led to harm (shock, potential health and economic consequences) to the person involved.
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Θύμα απάτης η Φαίη Σκορδά: "Είναι τρομερά επικίνδυνο αυτό" - Dnews

2024-03-21
dnews.gr
Why's our monitor labelling this an incident or hazard?
The event involves the use of AI to create manipulated audiovisual content (deepfake) that impersonates real individuals and alters their speech, which constitutes a direct misuse of AI technology. This manipulation has led to harm in the form of fraud and potential psychological and reputational damage to the victim, as well as misinformation to the public. Since the AI system's use directly caused harm through fraudulent content, this qualifies as an AI Incident under the framework, specifically harm to persons and communities through deception and fraud.
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Η Φαίη Σκορδά απαντά για το επίμαχο βίντεο με την ίδια που κυκλοφορεί στο διαδίκτυο: "Είναι σοκαριστικό"

2024-03-22
Ο αδελφός του Στέλιου Ρόκκου, Νίκος, λάτρευε τη θάλασσα και αυτή τον πήρε μαζί της
Why's our monitor labelling this an incident or hazard?
The event involves an AI system (deepfake technology) used to create manipulated video content that misrepresents a person, which constitutes a violation of rights (such as the right to personal dignity and potentially intellectual property). The harm is realized as the video is circulating and causing distress to the individual. Therefore, this qualifies as an AI Incident due to the direct harm caused by the AI-generated manipulated content.