Alia Bhatt Targeted by Deepfake Technology Again

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Bollywood actress Alia Bhatt has been targeted by deepfake technology, with her face morphed onto Wamiqa Gabbi's body in a viral video. This unauthorized use of AI technology raises privacy and intellectual property concerns, sparking outrage among fans. The incident highlights ongoing issues with deepfake misuse in the entertainment industry.[AI generated]

Why's our monitor labelling this an incident or hazard?

The event explicitly involves an AI system (deepfake technology) used to manipulate video content, replacing one person's face with another's without consent. This misuse has led to harm in the form of identity theft, reputational damage, and emotional distress to the individuals involved, which are violations of human rights and privacy. The viral spread of the video confirms that the harm is occurring, not just potential. Hence, it meets the criteria for an AI Incident as the AI system's use directly led to harm.[AI generated]
AI principles
Privacy & data governanceRespect of human rightsAccountabilityTransparency & explainabilityRobustness & digital securitySafety

Industries
Media, social platforms, and marketingArts, entertainment, and recreation

Affected stakeholders
Women

Harm types
Human or fundamental rightsReputationalEconomic/PropertyPsychological

Severity
AI incident

AI system task:
Content generation


Articles about this incident or hazard

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Deepfake Video Replaces Wamiqa Gabbi's Face With Alia Bhatt. Enraged Fans Ask, "Is This Legal?"

2024-05-07
NDTV
Why's our monitor labelling this an incident or hazard?
The event explicitly involves an AI system (deepfake technology) used to manipulate video content, replacing one person's face with another's without consent. This misuse has led to harm in the form of identity theft, reputational damage, and emotional distress to the individuals involved, which are violations of human rights and privacy. The viral spread of the video confirms that the harm is occurring, not just potential. Hence, it meets the criteria for an AI Incident as the AI system's use directly led to harm.
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Alia Bhatt again subjected to deepfake as video morphs her onto Wamiqa Gabbi

2024-05-07
The Indian Express
Why's our monitor labelling this an incident or hazard?
Deepfake technology is an AI system that generates realistic fake videos by manipulating faces, voices, and gestures. The article reports that Alia Bhatt has been subjected to such deepfakes multiple times, with videos going viral. This misuse of AI has directly led to harm in terms of privacy violation, reputational damage, and potential emotional distress, which are violations of fundamental rights. Therefore, this event meets the criteria for an AI Incident due to realized harm caused by the use of an AI system.
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Alia Bhatt Deepfake: Bollywood actor latest victim of AI manipulation; netizens ask, 'Is this legal?

2024-05-07
mint
Why's our monitor labelling this an incident or hazard?
Deepfake videos are generated using AI systems that manipulate visual content to create realistic but fake videos. The incident involves the use of AI to digitally morph the actor's face onto another person's body without consent, which is a violation of personal rights and can cause harm to the individual's reputation and privacy. Since the deepfake videos are actively circulating and causing harm, this qualifies as an AI Incident under the framework, specifically under violations of human rights and harm to communities.
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Deepfake Controversy: Alia Bhatt's Face Morphed on Wamiqa Gabbi, PIC Goes Viral

2024-05-08
India News, Breaking News, Entertainment News | India.com
Why's our monitor labelling this an incident or hazard?
The event explicitly involves an AI system (deepfake technology) used to create manipulated video content. The harm is realized as the deepfake video has gone viral, impacting the celebrity's reputation and potentially violating her rights. This fits the definition of an AI Incident because the AI system's use has directly led to harm in terms of violation of rights and harm to communities through misinformation and reputational damage. Therefore, the event is classified as an AI Incident.
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Wamiqa Gabbi's face replaced with Alia Bhatt using deepfake, fans express concern

2024-05-07
India Today
Why's our monitor labelling this an incident or hazard?
The event involves the use of an AI system (deepfake technology) to generate manipulated videos that replace one person's face with another's. This use of AI has directly led to harm in the form of violation of personal rights and potential legal breaches, as well as reputational harm to the individuals depicted. The incident fits the definition of an AI Incident because the AI-generated content has been shared publicly, causing harm to the persons involved and raising concerns about legality and misuse of AI technology.
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Fact Check: Another Alia Bhatt deepfake! Face of actor added over Wamiqa Gabbi's

2024-05-07
India Today
Why's our monitor labelling this an incident or hazard?
The article explicitly identifies the videos as deepfakes, which are AI-generated manipulated media involving face-swapping technology. The use of AI in creating these videos is clear. While the videos may cause reputational harm or misinformation, the article does not document any actual harm or legal violations that have occurred yet. The presence of an Instagram account regularly sharing such deepfakes without proper context indicates a credible risk of harm to individuals' rights and public trust. Since no direct harm is reported but plausible harm exists, this event fits the definition of an AI Hazard rather than an AI Incident or Complementary Information.
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Fact Check! Alia Bhatt In Red Saree Is Fake; Wamiqa Gabbi's Video Used To Create Viral Deepfake

2024-05-08
Mashable India
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions AI deepfake technology being used to create misleading videos of Alia Bhatt, which have gone viral and caused public concern. The use of AI to create these videos constitutes the use of an AI system. The harm here is reputational and potentially psychological harm to the individuals involved, as well as misinformation to the public, which can be considered harm to communities. Since the deepfakes are actively spreading and causing concern, this qualifies as an AI Incident due to realized harm from the AI system's use.
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Deepfake Video Of Kangana Ranaut, Alia Bhatt, Ananya Panday, Shraddha Kapoor Goes VIRAL! Leaves Netizens In Laughter- WATCH | SpotboyE

2024-05-09
spotboye.com
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions deepfake videos created using AI techniques (face morphing) involving celebrities. However, the content is described as humorous and entertaining, with no indication of harm such as defamation, privacy violations, or other rights infringements. There is no mention of injury, disruption, or legal violations resulting from these videos. Therefore, while AI systems are involved in generating the content, the event does not describe an AI Incident or AI Hazard. It is primarily reporting on the existence and spread of AI-generated content, which fits the category of Complementary Information as it provides context on AI's societal impact without detailing harm or plausible harm.
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Alia Bhatt's Deepfake Video Goes Viral, Actor's Face Morphed Onto Wamiqa Gabbi

2024-05-07
Republic World
Why's our monitor labelling this an incident or hazard?
The event involves an AI system (deepfake technology) used to create manipulated videos that falsely represent a person, which can lead to harm such as reputational damage, violation of privacy and rights, and potential emotional distress. Since the deepfake video is already circulating widely and causing public concern, this constitutes a realized harm linked to the AI system's use. Therefore, this qualifies as an AI Incident due to the direct harm caused by the AI-generated manipulated content.
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Alia Bhatt's face morphed on Wamiqa Gabbi in deepfake video, shocked netizens say 'this is so scary'

2024-05-08
Daily News and Analysis (DNA) India
Why's our monitor labelling this an incident or hazard?
The event involves an AI system used to generate a deepfake video, which is a clear example of AI misuse. The deepfake directly leads to harm in terms of reputational damage and potential violation of personal rights, which falls under harm to individuals and communities. Since the harm is realized and the AI system's use is central to the incident, this qualifies as an AI Incident.
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WATCH: Deepfake menace strikes again as fans morph Wamiqa Gabbi's face with Alia Bhatt

2024-05-07
Firstpost
Why's our monitor labelling this an incident or hazard?
The event involves the use of AI systems to generate deepfake images, which is an explicit AI system involvement. The misuse of these AI-generated images has directly led to reputational harm and potential violation of the celebrities' rights, fitting the definition of an AI Incident under violations of human rights or breach of obligations protecting fundamental rights. The harm is realized as the images have gone viral and caused public outrage and concern among the celebrities and their supporters.
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Alia Bhatt becomes victim to deepfake video where her face transforms into Wamiqa Gabbi's : Bollywood News - Bollywood Hungama

2024-05-07
Bollywood Hungama
Why's our monitor labelling this an incident or hazard?
The event explicitly involves an AI system—deepfake technology—that manipulates video content to create a fabricated but realistic video. The misuse of this AI system has directly led to harm in the form of reputational damage and violation of personal rights of the celebrity, which falls under violations of human rights or breach of obligations protecting fundamental rights. Since the harm is occurring and the AI system's role is pivotal, this qualifies as an AI Incident.
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Deepfake video of Alia Bhatt goes viral, fans outraged

2024-05-08
Daily Pakistan Global
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions the use of AI (deep learning algorithms) to create a deepfake video that falsely depicts Alia Bhatt. The viral spread of this manipulated content has caused harm by deceiving viewers and damaging the actress's reputation, which falls under harm to communities and violation of rights. Since the harm is realized and directly linked to the AI system's use, this qualifies as an AI Incident.
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Alia Bhatt's Deepfake Video Goes Viral Again, Fan Morphs Her Face In Wamiqa Gabbi's Reel

2024-05-07
Free Press Journal
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of AI-generated deepfake technology to create and spread fake videos of a celebrity without consent, which has led to reputational harm and public concern. The AI system's use directly led to harm in terms of violation of rights and potential legal breaches. The harm is realized and ongoing, not just a potential risk. Hence, this event qualifies as an AI Incident under the framework definitions.
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Alia Bhatt Falls Prey to Deepfake Again; Video Features Her Face on Wamiqa Gabbi's Body - WATCH

2024-05-07
LatestLY
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions the use of deepfake technology, an AI system that generates manipulated videos by swapping faces. The harm here is the violation of personal rights and potential reputational damage to the individuals involved, which falls under violations of human rights or breach of obligations protecting fundamental rights. Since the deepfake video has already emerged and caused dismay among fans, the harm is realized, making this an AI Incident.
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Alia Bhatt Deepfake: Netizen Morphs Actress' Face In Wamiqa Gabbi's Recent Video; Furious Fans Ask, 'Is This Legal?'- WATCH | SpotboyE

2024-05-08
spotboye.com
Why's our monitor labelling this an incident or hazard?
The use of deepfake technology to replace one person's face with another's in a video is a clear example of an AI system being used to generate manipulated content. This manipulation can lead to violations of personal rights, including privacy and potentially intellectual property rights, as well as causing harm to the individual's reputation and emotional distress. Since the deepfake video has already been posted and caused public reaction, the harm is realized rather than potential. Therefore, this qualifies as an AI Incident due to the violation of rights and harm to the individual involved.
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Alia Bhatt becomes latest victim of deepfake video; viral clip sparks outrage online - Pakistan Observer

2024-05-08
Pakistan Observer
Why's our monitor labelling this an incident or hazard?
The event explicitly involves an AI system (deep learning algorithms used to create a deepfake video) whose use has directly led to harm: reputational harm to Alia Bhatt and ethical/legal concerns among the public. The viral spread of the deepfake constitutes harm to communities by spreading manipulated content that can mislead viewers. Therefore, this qualifies as an AI Incident under the framework, as the AI system's use has directly led to harm (violation of rights and harm to communities).
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Alia Bhatt Deepfake Scandal: Face Morphed Onto Wamiqa Gabbi

2024-05-08
News24
Why's our monitor labelling this an incident or hazard?
The article explicitly mentions the use of AI to create deepfake videos, which are AI-generated manipulated media. The harm caused includes violation of personal rights and potential legal issues, as well as reputational harm to the celebrities targeted. Since the AI system's use has directly led to these harms, this qualifies as an AI Incident under the framework, specifically under violations of human rights or breach of obligations intended to protect fundamental rights.
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Alia Bhatt subjected to deepfake again as video transforms her into Wamiqa Gabbi | Bollywood News - ExBulletin

2024-05-07
ExBulletin
Why's our monitor labelling this an incident or hazard?
Deepfake technology is an AI system that generates highly realistic fabricated videos by manipulating facial features, voice, and gestures. The article describes actual instances where Alia Bhatt has been subjected to such deepfakes, which directly violate her rights and can cause reputational harm. This fits the definition of an AI Incident because the AI system's use has directly led to violations of rights and harm to the individual and potentially to communities through misinformation and deception.
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Alia Bhatt again falls prey to deepfake

2024-05-07
News9live
Why's our monitor labelling this an incident or hazard?
The event explicitly involves AI systems used to create deepfake videos, which are AI-generated manipulated content. The misuse of this AI technology has directly led to harm in the form of reputational damage and emotional distress to the actresses, fulfilling the criteria for an AI Incident under violations of rights and harm to persons. The article describes actual incidents of harm rather than potential or future harm, so it is classified as an AI Incident.
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Deepfake Video Sparks Concern As Wamiqa Gabbi's Face Replaced With Alia Bhatt's

2024-05-08
womansera.com
Why's our monitor labelling this an incident or hazard?
The event explicitly describes the creation and dissemination of a deepfake video using AI technology, which directly leads to harm in terms of privacy violation and potential rights infringement. The harm is realized as the video has been shared publicly and caused significant concern. This fits the definition of an AI Incident because the AI system's use has directly led to harm involving violations of rights and harm to individuals' reputations and privacy. Therefore, the classification is AI Incident.