Singer Lucero Denounces AI-Generated Deepfake Illness Hoax

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The information displayed in the AIM should not be reported as representing the official views of the OECD or of its member countries.

Mexican singer Lucero revealed that an AI-generated video falsely portrays her claiming a serious illness cured by miracle drugs. She denied the rumors, warned fans not to share unverified information, and condemned the misuse of AI to spread harmful misinformation and damage her reputation. She vowed to communicate any genuine health updates through her official channels.[AI generated]

Why's our monitor labelling this an incident or hazard?

An AI system was used to create a deepfake video of Lucero promoting a medication, which is a misuse of AI-generated content. This constitutes a violation of her rights (image and possibly intellectual property rights) and potentially harms the community by spreading misleading health information. Since the video is already circulating and causing alarm, the harm is realized, making this an AI Incident.[AI generated]
AI principles
AccountabilityTransparency & explainabilityPrivacy & data governanceRobustness & digital securitySafetyRespect of human rightsDemocracy & human autonomy

Industries
Media, social platforms, and marketingArts, entertainment, and recreationDigital securityHealthcare, drugs, and biotechnology

Affected stakeholders
WomenGeneral public

Harm types
ReputationalPublic interestHuman or fundamental rightsPsychological

Severity
AI incident

AI system task:
Content generation


Articles about this incident or hazard

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Lucero denuncia que usaron su imagen con IA para promocionar medicamentos

2024-06-07
Diario La Prensa
Why's our monitor labelling this an incident or hazard?
An AI system was used to create a deepfake video of Lucero promoting a medication, which is a misuse of AI-generated content. This constitutes a violation of her rights (image and possibly intellectual property rights) and potentially harms the community by spreading misleading health information. Since the video is already circulating and causing alarm, the harm is realized, making this an AI Incident.
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¿Qué le pasó a Lucero? Fue víctima de la inteligencia artificial para cometer fraude en su nombre

2024-06-06
SDPnoticias.com
Why's our monitor labelling this an incident or hazard?
The article explicitly states that AI was used to create a fraudulent video using Lucero's image and voice to promote a fake health claim and sell medication. This misuse of AI has directly caused harm by spreading false information and potentially defrauding people, fulfilling the criteria for an AI Incident. The harm is realized, not just potential, as the fraudulent content is circulating online and misleading the public.
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Lucero aclara video donde dice estar enferma; "fue creado con IA", dijo - 24 Horas

2024-06-07
24 Horas
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a deepfake video impersonating Lucero, which disseminates false health information and misleads the public. This constitutes a violation of rights (image and possibly intellectual property rights) and causes harm by spreading misinformation that can affect the community's trust and the individual's reputation. Since the AI-generated content has already been disseminated and caused harm, this qualifies as an AI Incident.
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Lucero no está enferma, fue víctima de la IA: aclara que no es ella la que aparece en video

2024-06-06
El Universal
Why's our monitor labelling this an incident or hazard?
The article explicitly states that an AI-generated video falsely shows Lucero discussing health problems she does not have, which is a misuse of AI technology causing misinformation and reputational harm. This constitutes an AI Incident because the AI system's use directly led to harm through the dissemination of false information and unauthorized use of a person's likeness, impacting the individual and potentially misleading the public.
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Lucero desmiente estar enferma; asegura que el video que circula es IA

2024-06-06
Milenio.com
Why's our monitor labelling this an incident or hazard?
The event describes a video created with AI that falsely portrays Lucero as ill, which is a form of misinformation potentially harmful to public perception and the individual's reputation. However, the article centers on the singer's official denial and warning about the misuse of AI to spread false information. Since the harm is indirect and the article's main focus is on the response and raising awareness rather than the incident causing direct harm, this fits best as Complementary Information. It provides context and highlights societal responses to AI misuse rather than reporting a new AI Incident or Hazard.
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Lucero desmiente padecer una enfermedad; difunden en redes sociales falso video realizado con IA

2024-06-07
DEBATE
Why's our monitor labelling this an incident or hazard?
The event describes a false video created with AI (deepfake) that misrepresents Lucero's health status. This constitutes a violation of rights (reputational harm and misinformation) and harm to communities (through spreading false information). Since the AI system's use directly led to this harm, it qualifies as an AI Incident under the framework. The article also includes Lucero's response clarifying the falsehood, but the primary event is the AI-generated misinformation causing harm.
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Lucero denuncia uso indebido de su imagen con IA y desmiente problemas de salud

2024-06-06
Hola.com
Why's our monitor labelling this an incident or hazard?
An AI system was used to create a fake video of Lucero falsely claiming a health condition and treatment, which constitutes a misuse of AI-generated content causing harm by spreading misinformation and potentially deceiving the public. This is a direct harm to the community through false information dissemination. Therefore, this qualifies as an AI Incident because the AI-generated content has directly led to harm in the form of misinformation and reputational damage.
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Lucero aclara que no padece ninguna enfermedad y denuncia video apócrifo

2024-06-08
AZ Central
Why's our monitor labelling this an incident or hazard?
An AI system was used to create a fabricated video falsely attributing statements to Lucero, which constitutes misinformation and a violation of her rights. The harm is reputational and potentially affects her personal rights, which fits under violations of human rights or breach of obligations protecting fundamental rights. Since the AI-generated content has already been disseminated and is causing harm, this qualifies as an AI Incident rather than a hazard or complementary information.
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Lucero denuncia fraude a través de la Inteligencia Artificial | Noticias de México | El Imparcial

2024-06-06
EL IMPARCIAL | Noticias de México y el mundo
Why's our monitor labelling this an incident or hazard?
The article explicitly states that AI was used to create a fabricated video about Lucero's health, which is a misuse of AI-generated content leading to misinformation. This constitutes harm to the community by spreading false information and potentially damaging the individual's reputation. Since the AI system's use directly led to this harm, it qualifies as an AI Incident under the framework's definition of harm to communities and violation of rights through misinformation.
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Lucero denunció video de IA con su imagen: "Es muy preocupante" - La Nueva Radio YA

2024-06-07
La Nueva Radio YA
Why's our monitor labelling this an incident or hazard?
The event involves the use of an AI system to create a synthetic video (deepfake) that falsely represents a public figure making misleading health claims. This constitutes a violation of rights through misinformation and harm to the community by spreading false information. Since the AI-generated content is actively circulating and causing harm, this qualifies as an AI Incident.
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¡Ni enferma ni en tratamiento! Lucero denuncia que video sobre su salud fue hecho con IA

2024-06-07
Uno TV
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake video with the singer's image and voice, spreading false health information. This constitutes a violation of rights through misinformation and deception, which is a clear harm to the individual and potentially to the community by spreading falsehoods. Since the harm (false information dissemination and reputational damage) has already occurred, this qualifies as an AI Incident.
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Lucero desmiente delicado estado de salud luego que usaran indebidamente su imagen con IA - El Diario NY

2024-06-07
El Diario Nueva York
Why's our monitor labelling this an incident or hazard?
The article explicitly states that an AI system was used to create a fake video falsely claiming Lucero has a serious illness. This is a misuse of AI technology leading to misinformation and reputational harm, which qualifies as harm to communities and potentially a violation of rights related to personal image and reputation. Since the harm is realized (the misinformation is circulating and causing concern), this qualifies as an AI Incident. The AI system's use directly led to the harm of spreading false information and damaging the individual's reputation.
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Lucero denuncia fraude a través de su imagen hecha con Inteligencia Artificial - Entrelineas

2024-06-06
Las Noticias de Chihuahua - Entrelíneas
Why's our monitor labelling this an incident or hazard?
The article explicitly states that an AI system was used to create a fake video of Lucero falsely claiming she was ill. This AI-generated misinformation has already spread on social media, causing concern and confusion among followers and the public. The harm is realized as it misleads the community and damages the individual's reputation, fitting the definition of harm to communities and violation of rights. Hence, it is an AI Incident due to the direct harm caused by the AI-generated content.
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Lucero víctima de la IA

2024-06-09
El Mañana de Reynosa
Why's our monitor labelling this an incident or hazard?
The article describes an AI-generated deepfake video that falsely portrays Lucero discussing health problems, which she denies. The AI system's use directly led to harm by spreading false information and violating her rights to image and truthful representation. The harm is realized, not just potential, as the video is circulating and misleading people. Therefore, this qualifies as an AI Incident due to the direct harm caused by the AI-generated content.
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Lucero denuncia fraude a través de su imagen hecha con Inteligencia Artificial

2024-06-06
Quién
Why's our monitor labelling this an incident or hazard?
The event describes an AI-generated video falsely showing Lucero in a health crisis, which has already circulated and caused public concern. The AI system's use directly led to misinformation and reputational harm, fitting the definition of an AI Incident as it caused harm to the individual and potentially to the community by spreading false information. The misuse of AI to create fraudulent content is a direct cause of harm, not just a potential risk, so it is not merely a hazard or complementary information. Therefore, the classification is AI Incident.