Aamir Khan Denies AI-Generated Guru Nanak Biopic Teaser

Thumbnail Image

The information displayed in the AIM should not be reported as representing the official views of the OECD or of its member countries.

A fake AI-generated teaser featuring Aamir Khan as Guru Nanak went viral on YouTube, falsely claiming T-Series backing and sparking political and religious backlash. Aamir's spokesperson condemned the deepfake, denied any association, and urged the public to dismiss the unauthorized content as fake news.[AI generated]

Why's our monitor labelling this an incident or hazard?

The viral poster is a manipulated or AI-generated fake image causing misinformation and social backlash. The AI system's role is indirect but pivotal in generating and spreading false content that harms community sentiments. This constitutes an AI Incident due to harm to communities through misinformation and reputational harm.[AI generated]
AI principles
AccountabilityTransparency & explainabilityRobustness & digital securitySafetyRespect of human rightsDemocracy & human autonomy

Industries
Media, social platforms, and marketingArts, entertainment, and recreation

Affected stakeholders
OtherGeneral public

Harm types
ReputationalPublic interest

Severity
AI incident

AI system task:
Content generation


Articles about this incident or hazard

Thumbnail Image

Is Aamir Khan playing Guru Nanak's role? Actor's team clarifies after massive backlash

2025-04-28
TimesNow
Why's our monitor labelling this an incident or hazard?
The viral poster is a manipulated or AI-generated fake image causing misinformation and social backlash. The AI system's role is indirect but pivotal in generating and spreading false content that harms community sentiments. This constitutes an AI Incident due to harm to communities through misinformation and reputational harm.
Thumbnail Image

Aamir Khan's Guru Nanak Poster Sparks Controversy, Actor's Team Clarifies It's Fake And AI-Generated

2025-04-28
Jagran English
Why's our monitor labelling this an incident or hazard?
An AI system was explicitly involved in generating fake content (the poster) that caused social harm by misleading the public and offending religious sentiments. The harm is realized as the controversy and backlash have already occurred. The AI-generated fake poster is the pivotal factor in causing this harm, meeting the criteria for an AI Incident under violations of rights and harm to communities.
Thumbnail Image

Is Aamir Khan Playing Guru Nanak In Biopic? Actor Respods After Major Controversy Erupts - Live India

2025-04-28
Live India
Why's our monitor labelling this an incident or hazard?
The event involves an AI system generating a fake video (deepfake) that falsely portrays a public figure in a sensitive role, leading to social and reputational harm and complaints from political and community leaders. The AI-generated misinformation has directly led to harm to communities (harm to the Sikh community's sentiments and social disruption). Therefore, this qualifies as an AI Incident.
Thumbnail Image

The fake poster shows Aamir Khan as Guru Nanak; the official spokesperson slams it as "completely fake and AI generated" | Hindi Movie News - The Times of India

2025-04-28
The Times of India
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate fake visual content that has directly led to harm in the form of public outrage and potential disruption of religious harmony, which constitutes harm to communities. The event describes actual harm caused by the AI-generated fake poster, not just a potential risk. Therefore, this qualifies as an AI Incident because the AI-generated content has directly led to social harm and violation of community rights. The involvement of AI in generating the fake poster is explicit, and the harm is realized, not hypothetical.
Thumbnail Image

Aamir Khan to play Guru Nanak? Actor clears the air after fake AI-generated 'teaser' creates controversy

2025-04-28
Hindustan Times
Why's our monitor labelling this an incident or hazard?
The event clearly involves an AI system generating fake video content (deepfake or similar AI-generated media). The use of this AI-generated teaser has directly led to harm by causing controversy, social unrest, and political complaints, which qualifies as harm to communities. Therefore, this is an AI Incident because the AI system's use has directly led to harm. The actor's official statement and the controversy are responses to the incident but do not negate the fact that harm occurred due to the AI-generated content.
Thumbnail Image

Aamir Khan's Team Calls Poster Depicting Him As Guru Nanak As Fake: 'He Has No Connection...' - News18

2025-04-28
News18
Why's our monitor labelling this an incident or hazard?
The event explicitly mentions AI-generated fake images that have been widely circulated, causing offense and social controversy. The AI system's use in generating these images directly led to harm to community sentiments and social disruption. The involvement of AI in creating misleading content that harms religious sentiments and communal harmony fits the definition of an AI Incident. The event is not merely a potential risk or a complementary update but a realized harm caused by AI misuse.
Thumbnail Image

Fact Check: Aamir Khan As Guru Nanak In Viral Poster? Actors Team Calls It Fake, AI-Generated

2025-04-28
Zee News
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake poster, which is a misuse of AI technology to create misleading content. However, the event describes the existence and circulation of this AI-generated fake content without any reported direct harm such as injury, rights violations, or disruption. The main focus is on the clarification and debunking of the fake AI-generated poster, which is a response to the incident rather than the incident itself causing harm. Therefore, this event is best classified as Complementary Information, as it provides context and updates about AI-generated misinformation but does not describe a realized AI Incident or a plausible future harm scenario.
Thumbnail Image

Aamir Khan clarifies after his AI-generated poster as Guru Nanak goes viral

2025-04-28
India Today
Why's our monitor labelling this an incident or hazard?
The AI system was used to generate a fake poster falsely depicting Aamir Khan as Guru Nanak, which sparked outrage and a complaint citing disturbance to religious harmony. This constitutes harm to communities and a violation of rights due to the offensive and misleading nature of the content. The AI-generated content directly led to social harm and public disturbance, fulfilling the criteria for an AI Incident. The event is not merely a potential risk or a complementary update but a realized harm caused by AI misuse.
Thumbnail Image

'Don't Fall For Fake News': Aamir Khan Urges As AI-Generated Teaser & Posters Of Him As Guru Nanak Go Viral

2025-04-28
Mashable India
Why's our monitor labelling this an incident or hazard?
An AI system was used to create fake visual content (posters and teaser) that misrepresents reality, leading to misinformation and social harm. The controversy and official complaints indicate that the AI-generated content has caused violations of community trust and could be seen as harm to communities. Since the AI-generated content has already spread and caused harm, this qualifies as an AI Incident rather than a hazard or complementary information.
Thumbnail Image

Aamir Khan Addresses Speculation About Portraying Guru Nanak After Fake AI Teaser Goes Viral

2025-04-28
english
Why's our monitor labelling this an incident or hazard?
The AI system was used to create a fake teaser that misrepresented a religious figure and a public personality, leading to misinformation and social controversy. This misinformation has caused harm to communities by provoking religious sentiments and has led to official complaints and calls for investigation. The AI-generated content directly led to these harms, fulfilling the criteria for an AI Incident. The event is not merely a potential hazard or complementary information, as the misinformation and social harm are already occurring.
Thumbnail Image

Fake News Alert: Aamir Khan's Poster As Guru Nanak Is 'AI-Generated', Actor's Team Issues Statement

2025-04-28
TimesNow
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake poster falsely depicting Aamir Khan as Guru Nanak, which directly led to social harm by provoking outrage and a formal complaint alleging disruption of religious harmony. This constitutes harm to communities and a violation of rights, fulfilling the criteria for an AI Incident. The harm is realized, not just potential, as the community reaction and complaint demonstrate actual impact.
Thumbnail Image

Aamir Khan's poster as Guru Nanak is 'completely fake and AI-generated'

2025-04-28
mid-day
Why's our monitor labelling this an incident or hazard?
The article describes AI-generated fake posters and videos that have misrepresented Aamir Khan, leading to social backlash and misinformation. The AI system's role in generating fake content has directly led to reputational harm and misinformation spread, which is a form of harm to communities and individuals. The harm is realized, not just potential, as the fake content has already circulated and caused negative consequences. Hence, this fits the definition of an AI Incident rather than a hazard or complementary information.
Thumbnail Image

Aamir Khan Fake Poster as Guru Nanak Sparks Social Media Frenzy | Entertainment

2025-04-28
Devdiscourse
Why's our monitor labelling this an incident or hazard?
The event describes an AI-generated fake poster that is misleading but does not report any realized harm such as injury, rights violations, or significant community harm. The spokesperson's warning about misleading information is a cautionary note but does not indicate that harm has occurred or is imminent. Therefore, this is best classified as Complementary Information, as it provides context about AI-generated misinformation and public response without constituting a new AI Incident or AI Hazard.
Thumbnail Image

FACT CHECK: Poster of Aamir Khan As Guru Nanak Is Fake and AI Generated, Says Actor's Spokesperson | 🎥 LatestLY

2025-04-28
LatestLY
Why's our monitor labelling this an incident or hazard?
The AI system was used to generate fake visual content (poster) that is misleading and could harm public perception or cause reputational damage. However, the article does not report any realized harm such as injury, rights violations, or significant disruption. The event represents a plausible risk of harm through misinformation dissemination, but no direct harm has occurred yet. Therefore, it qualifies as an AI Hazard due to the plausible future harm from AI-generated fake content spreading misinformation.
Thumbnail Image

"Completely fake": Aamir Khan's team reacts to viral poster of actor as Guru Nanak

2025-04-28
Asian News International (ANI)
Why's our monitor labelling this an incident or hazard?
The event involves AI-generated deepfake media that has been disseminated, causing misinformation and reputational harm to Aamir Khan. The actor's team explicitly states the content is AI-generated and fake, and legal actions have been taken. The AI system's use in creating and spreading false content has directly led to harm in the form of misinformation and potential violation of rights. Therefore, this is an AI Incident as per the definitions provided.
Thumbnail Image

Aamir Khan's Team Clarifies Poster Depicting Him As Guru Nanak Is AI-Generated | Filmfare.com

2025-04-28
filmfare.com
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake poster that misrepresents a religious figure, leading to social backlash and potential harm to community harmony. The AI-generated content directly caused harm by spreading misinformation and offending religious sentiments, which can be considered harm to communities. Therefore, this qualifies as an AI Incident because the AI system's use directly led to harm (offense and potential social disruption).
Thumbnail Image

Aamir Khan faces flak for Guru Nanak teaser: Team calls viral video fake and doctored

2025-04-28
International Business Times, India Edition
Why's our monitor labelling this an incident or hazard?
The article explicitly states that the teaser and video are AI-generated fakes that have gone viral, causing social backlash and communal tension. The AI system's use in generating fake content has directly led to harm in the form of misinformation, defamation, and social discord. The involvement of law enforcement and public condemnation further supports that harm has materialized. Hence, this is an AI Incident as the AI-generated content has directly led to harm to communities and reputations.
Thumbnail Image

Aamir Khan Team Denies AI-Generated Guru Nanak Poster as Fake

2025-04-29
newKerala.com
Why's our monitor labelling this an incident or hazard?
The AI system was used to create fake content (poster and audio) that misrepresented Aamir Khan, causing reputational harm and spreading misinformation, which can be considered harm to communities and violation of rights. Since the AI-generated content has already been disseminated and caused harm, this qualifies as an AI Incident. The involvement of AI in generating fake media that led to misinformation and reputational damage fits the definition of an AI Incident.
Thumbnail Image

'Completely Fake': Aamir Khan Denies Involvement In Guru Nanak Biopic After Fake AI-Generated Teaser Sparks Controversy

2025-04-28
ETV Bharat News
Why's our monitor labelling this an incident or hazard?
The event explicitly involves an AI system generating fake video content (deepfake or similar AI-generated media) that falsely associates a public figure with a controversial role, leading to social and political backlash. This misinformation harms community sentiments and causes reputational damage, which qualifies as harm to communities and a violation of rights. The AI system's use directly led to this harm, making it an AI Incident rather than a hazard or complementary information.
Thumbnail Image

Aamir Khan REACTS to 'fake' Guru Nanak clip controversy: 'It's AI-generated'

2025-04-28
News9live
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake video clip that misrepresents a public figure in a sensitive religious context, which could plausibly lead to harm to communities by provoking religious sentiments and social discord. Although no direct harm is reported as having occurred, the potential for such harm is credible and significant. Therefore, this event qualifies as an AI Hazard rather than an AI Incident, as the harm is plausible but not yet realized.
Thumbnail Image

Poster of Aamir Khan as Guru Nanak fake and AI generated: actor's spokesperson

2025-04-28
NewsDrum
Why's our monitor labelling this an incident or hazard?
An AI system was used to generate a fake poster, which constitutes the use of AI to create misleading content. This has led to misinformation and potential reputational harm, which is a form of harm to communities and individuals. Since the AI-generated content is actively spreading and causing harm, this qualifies as an AI Incident under the definition of harm to communities and violation of rights through misinformation.