Israeli Government Uses AI to Promote Pro-Israel Narratives

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The Israeli government signed a $6 million contract with U.S. firm Clock Tower to produce media content aimed at influencing AI models like ChatGPT to adopt pro-Israel narratives. The campaign targets Generation Z via social media and search engines, raising concerns about AI-driven dissemination of biased information.[AI generated]

Why's our monitor labelling this an incident or hazard?

The event involves the use and development of AI systems (ChatGPT and similar models) being intentionally manipulated to produce biased content, which directly relates to the AI system's use leading to harm in the form of misinformation and biased narratives. This constitutes a violation of rights and harm to communities as defined in the framework. Therefore, it qualifies as an AI Incident rather than a hazard or complementary information, since the manipulation and its impact are actively occurring.[AI generated]
AI principles
AccountabilityFairnessTransparency & explainabilityDemocracy & human autonomyRobustness & digital securityRespect of human rights
Industries
Media, social platforms, and marketingGovernment, security, and defence
Affected stakeholders
General public
Harm types
Public interest
Severity
AI incident
Business function:
Marketing and advertisement
AI system task:
Content generationOrganisation/recommenders

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