Pronto Faces Backlash Over AI Training Data Collection in Customers' Homes

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Bengaluru-based startup Pronto faced public and industry backlash after it was revealed that video footage recorded inside customers' homes was being used to train physical AI and robotics systems. The practice, even with opt-in consent, raised serious privacy concerns and potential violations of individuals' rights.[AI generated]

Why's our monitor labelling this an incident or hazard?

The event involves AI system development and use (training AI with video data from private homes), which raises plausible privacy and human rights concerns. However, the article does not describe any actual harm or violation that has occurred, only a controversy and criticism. Therefore, it fits the definition of an AI Hazard, as the AI system's use could plausibly lead to harm (privacy violations, human rights breaches) but no incident has been reported yet.[AI generated]
AI principles
Privacy & data governanceRespect of human rights

Industries
Robots, sensors, and IT hardwareConsumer products

Affected stakeholders
Consumers

Harm types
Human or fundamental rights

Business function:
Research and development

AI system task:
Recognition/object detection


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